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TITLE

 

Director, Corporate Communications

COMPANY

 

Minted

LOCATION

 

San Francisco, CA, US

Description

Minted, the global marketplace for independent artists, is in search of a business media relations expert to help the company elevate its profile among the business press, business audiences, and influencers.
 
Reporting to the SVP, Artists and Partnerships, the Director of Corporate Communications will design and execute a comprehensive external communications strategy to secure prestigious business press coverage that helps us tell Minted’s business story. You will craft and drive a media strategy that utilizes earned and owned channels to establish Minted and our Founder’s thought leadership in design, online retail, and crowdsourcing. You will work very closely with our Founder and CEO to build her executive communications platform. You will also help us establish a content and communications strategy for Minted Labs, our internal analytics think tank. Along with the CEO and SVP, you will help craft Minted’s B2B positioning and help us build momentum for Minted’s burgeoning new wholesale and licensing businesses. This position is open to FTE (salaried position) or FT/PT contract assignment with flexible hours.

You will:

    • Develop and execute a media relations strategy to garner message-rich feature coverage in prestigious business outlets
    • Work with senior management to identify media-genic stories from across Minted’s business
    • Work with our analytics team and business leaders to uncover interesting data-derived stories
    • Create strategic press communications for major Minted moments throughout the year
    • Design and manage the CEO’s executive communications, including major events, publications, and weekly communications
    • Build awareness and understanding for Minted’s B2B business among retailers and brands
    • Identify and orchestrate speaking opportunities for senior management at high-level conferences and events, and creating speeches and presentations for delivery
    • Maximize Minted’s business-facing owned channels with a regular cadence of social media and blog posts for Minted Labs and the Minted CEO
    • Develop metrics and processes that measure communications impact and reinforce accountability

You are:

    • A creative and resourceful thinker who is able to “find” stories within a company
    • A passionate, mission-driven, and inspiring brand ambassador

You have:

    • 10 years of professional experience, with experience creating and driving a business press strategy
    • A strong track record of garnering feature coverage in premier business outlets such as The New York Times, Wall Street Journal, Fast Company, Inc., Wired, The Economist, Fortune or Forbes
    • Exceptional written and oral communication skills, and the ability to frame, position and influence
    • Facility with both traditional and new media landscapes
    • A keen sense of how to understand and interpret analytical data to tell a story
    • A deep understanding of corporate and consumer trends
    • The ability to work at our headquarters in San Francisco, CA
About Minted
 
Minted is a lifestyle brand and design marketplace connecting you with the world’s best artists to create something one of a kind.  Minted crowdsources graphic design and artwork from a global community of independent artists and sells these as products addressing the $10 billion stationery market, $48 billion art market, and $100 billion home decor market.  
 
Minted’s mission is to enable the design independence of both consumers and artists around the world, and the company is a platform for the strongest emerging artists in the world to be seen and discovered. We aim to build a lasting brand representing the most commercially successful design community in the world.  Minted was founded by successful serial entrepreneur Mariam Naficy.
 
Minted is located in a beautiful office in downtown San Francisco and is backed by Benchmark Capital, IDG Ventures SF, Menlo Ventures, and angel investors including Marissa Mayer formerly of Yahoo and Jeremy Stoppelman of Yelp. Minted is comprised of an experienced and entrepreneurial team. We come from Google, Amazon, Microsoft, eBay, Yahoo, and Goldman Sachs and numerous disruptive startups. We are a passionate, creative, ambitious team.  We provide a great opportunity to work with a stellar team and on a world-changing mission, all supported by a proven business model.
 
Minted is an Equal Opportunity Employer that is committed to inclusion and diversity. We welcome people of different backgrounds, experiences, abilities and perspectives and will consider for employment all qualified applicants with arrest and conviction records. Minted participates in the E-verify program.

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