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TITLE

 

Copywriter

COMPANY

 

Minted

LOCATION

 

San Francisco, CA, US

Description

As a Copywriter at Minted you will serve as a go-to resource for a variety of Minted stakeholders and teams. In this role, you embody our brand and your focus is on the day-to-day execution of copy projects supporting Minted’s brand strategy and essence. This is an exciting growth opportunity where you can take and elevate our current brand language and help us achieve Minted’s potential as one of the fastest growing e-commerce brands today.

You will:

Understand the Minted brand and consumer and create messaging that is both on-brand and which engages consumers

Work closely with the designers and marketers to support integrated marketing campaigns, as well as specific marketing levers

Produce copy and conceptual input for all marketing materials (e.g., email, digital advertising, site content, SEO, social media, affiliates, catalog, direct mail, video, and print advertising, etc.)

Taking marketing campaign objectives, the consumer’s path to purchase and the life cycle of the brand into account, ensure integrated and channel-appropriate communications to the consumer

Based on data, hone and test copy over time for improved metrics (e.g., email open rates, click through, etc.)

Partner on setting up processes that influence copywriting for the Minted brand

Document copywriting best practices for the Minted brand

May provide support to other company initiatives to hone customer or investor facing messages

You are:

Able to articulate how business objectives translate to specific marketing campaign and copy strategy

A self-starter who enjoys working in a fast-paced dynamic environment where creatives and marketers work together to solve tactical and brand initiatives

Effective communicator and collaborator

You have:

3+ years of copywriting experience

In-house copywriting/editorial experience for a strong retail brand; some agency experience a plus

Ability to work on multiple assignments/deadlines while maintaining a high standard of quality

Experience and a passion writing for an art-focused, lifestyle brand are key

Ability to recognize and attend to important details with accuracy and efficiency

Positive attitude and team orientation

Strong time management skills

About Minted

 

Minted is a lifestyle brand and design marketplace connecting you with the world’s best artists to create something one of a kind.  Minted crowdsources graphic design and artwork from a global community of independent artists and sells these as products addressing the $10 billion stationery market, $48 billion art market, and $100 billion home decor market.  

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