Stay in Touch



Digital Product Design Lead






New York City, NY, US


Casper is seeking a Digital Product Design Lead to join our growing New-York-based Experience team. 

At Casper, we believe that better sleep makes for better living. We design products, services and experiences to help you dream your way to a better life! 

We are seeking a Digital Product Design Lead to help take our relationship with our customers to a deeper, more personalized level. As the design lead of, you will build, own and drive the vision for how Casper can establish and leverage a deeper understanding of our customers across Casper’s digital touchpoints—powering new experiences that engage our customers around sleep.

We are looking for a design lead who can traverse between shaping the overall vision and direction for the experience and meticulous design detail. You should be a pioneer who is not afraid to experiment, invent and yes, occasionally fail. You should be energized by building from the ground up, creating products that drive tangible business value and make customers smile.

We are deeply committed to building a diverse and inclusive workforce so that we represent all those who dream big equally.

Casper ( is a global sleep company that launched in 2014 with an obsessively engineered, outrageously comfortable mattress sold directly to consumers. Its critically acclaimed sleep surface was developed in-house, has a sleek design, and is delivered in a small, "how did they do that?"-sized box. The company is one of the fastest-growing consumer brands of all time, and its product line has expanded to include sheets, pillows, a matching foundation, and a dog mattress. Casper was named one of Fast Company's 50 Most Innovative Companies in 2017, and its eponymous mattress was crowned one of TIME Magazine's Best Inventions.

We are deeply committed to building a diverse and inclusive workforce so that we represent all those who dream big equally.

When you’re not catching zzz’s, this is what you’ll do

  • Own and lead the design of the Casper online experience along with a small team of designers.
  • Set direction for the site experience in collaboration with the digital product team and work independently toward quarterly goals.
  • Demonstrate and model beautiful, functional visual and interaction design, typography, and hierarchy for our core website and other digital touchpoints in the Casper ecosystem.
  • Continuously develop the Casper design language system to simplify our development process and express the Casper Brand.
  • Partner with the broader online and offline Experience team to define longer term experience goals and a roadmap for implementation, being strategic about how we want to roll something out – from ‘minimum viable” to “minimum delightful” to the full experience.
  • Use foresight to uncover interdependencies, trade-offs and risks in long term workstreams - making them visible and collaborating to resolve challenges early.
  • Closely collaborate with our Brand Creative team to craft compelling stories onsite through copy, video, animation, illustration and photography. Have the vision to know where and when they are best employed.
  • Elegantly architect complex end-to-end flows and cross platform experiences for all user scenarios and profiles.
  • Synthesize product and business goals into user-centric design solutions across multiple products and experiences. Work with designers to generate prototypes and mockups of experiences to envision what near and longer-term versions could be.
  • Define and iterate on how the Casper brand should be expressed across various digital touchpoints.
  • Support processes to enable continuous integration of research and testing into the design process.
  • Work across teams to ensure we are utilizing both qualitative and quantitative insights in our design process and are clear about how they influence design decisions.
  • Provide thought partnership to product managers, engineers and researchers to solve complex problems, find compromises and plan effectively.
  • Model design ambition and advocate for digital design, challenging established norms where appropriate.
  • Contribute to creating a challenging and supportive creative culture.
  • Commit to continually learning, training, and improving yourself and others technical and adaptive skills.
  • Mentor fellow designers, encourage taking appropriate risks, providing support, suggestions, critique and feedback.

Our dream candidate is...

  • Bachelor’s degree (or equivalent experience) in a design discipline related to: interaction, information architecture, user interface, UX, graphic design.
  • 10+ years working in consulting and/or in-house design or product team.
  • Experience leading designers, projects and process spanning insights, ideation and validation through to design implementation.
  • Extensive experience with a variety of approaches to problem solving and product development.
  • Passion for brand, and brand expression.
  • Meticulous attention to detail applied to everything from strategic and creative direction through to usability and aesthetics.
  • Extensive experience of shipping products that exist and are loved in the world.
  • Extensive experience iterating on products and services in market.
  • Flexible, adaptable, able to work in an entrepreneurial environment.
  • Strong organizational and analytical skills.
  • Experience working across web, IOS and Android.
  • Excellent communication skills (verbal, written, visual).
  • Expert in: Sketch, Adobe Suite, Invision and other prototyping tools.
  • Solid knowledge of HTML/CSS, IOS and Android semantics.

The syrup on your waffles

  • Salary to pay your bills, a potential bonus for some splurging, and equity so that you’re part of the Casper family.
  • Medical, vision, and dental insurance to help you with those coughs or cavities (too many waffles...).
  • 401K program so you can still spend money later in life.
  • Extra cash incentives for being healthy and fit (we actually give you money to track your sleep!).
  • Unlimited vacation policy.  If you need time off just take it; we trust you!
  • Bi-weekly catered lunches to catch up with your teammates.
  • Free snacks and coffee, including a huge breakfast selection (10 types of cereal anyone?)
  • Nap pods, for those days when you stayed out a little too late...
  • A full gifted bed set when you join (mattress, sheets, pillows, the works)!

If you dream about this stuff this job is probably right for you.  We look forward to learning more about you, but if you’re feeling sleepy, take a nap before applying!

Apply for the job

Subscribe to our blog.


Blog & Newsletter Signup