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TITLE

 

Sr Product Marketing Manager, Uber Eats

COMPANY

 

Uber

LOCATION

 

San Francisco, CA, US

Description

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.

 

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.

Lead Product Marketing across all three sides of the Uber Eats Marketplace (Eater, Restaurant, Courier.) This person will be responsible for collaborating with cross-functional partners to drive a research agenda (qual + quant), positioning and messaging our current or upcoming features, and working with marketing partners to experiment and launch new marketplace pricing initiatives.

What You’ll Do

 

  • Identify key market and user needs - deeply understanding how our pricing works and how it’s perceived across all three sides of the marketplace, creating data-driven, actionable insights.
  • Own the narrative - define our vision, positioning, and the story we tell to customers about how our marketplace works and the impacts it has on their experiences. Test and optimize key messages across target audiences, working closely with our brand and growth marketing teams.
  • Drive our go-to-market strategy - build and launch go-to-market plans for our marketplace initiatives including launch plans and marketing creative and content.
  • Scale and educate - create and execute campaigns that impact product adoption and usage
  • Be the product expert in marketing - Have a deep understanding of how our marketplace works and serve as a subject matter expert across marketing, communications and policy teams to help craft broader stories about what we do and how it helps.

 

What You’ll Need

 

  • Passion for Uber's mission and the company's hybrid technology / operations nature
  • Minimum of 7+ years relevant experience in product marketing with a history of results uncovering insights, crafting impactful stories, and building go-to-market plans 
  • Top-notch at market research: You're a truth-seeking missile. You know your market, customers and competition better than anyone, and you're strong at integrating this information into the product development process
  • Master storyteller: You can craft a compelling narrative across different channels - you know how to match the message to the medium
  • Finger-tippinesses with data: You just go get the data you need with no muss/fuss and can whip it into an insightful story with no help. You know how to leverage data to make decisions
  • Awesome at articulating the essence of products and the value they create. You can develop a strong messaging hierarchy and effective content strategy plan. You can also play copywriter when needed
  • An "owner" personality: You're biased toward action, a great collaborator and master disambiguator/simplifier. You never stop pushing towards clarity and delivery

 

Apply for the job

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