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TITLE

 

Assistant Manager Marketing - Rest of Maharshtra

COMPANY

 

Swiggy

LOCATION

 

Pune, IN

Description

About the company

 

 

An initiative that started in 2014 with just a few restaurants on board limited to Koramangala in Bangalore, Swiggy is now India’s leading food ordering and delivery platform. We recently received our series H round of funding and were able to raise an astounding $1 Billion. We have grown beyond our wildest imaginations. Starting off with just 2 neighbourhoods in Bangalore, we are now present in over 70 locations PAN India and are only looking to grow further. More than 50,000 restaurant partners leverage Swiggy to reach new customers and increase their sales. All of this has been made possible only because of our motivated work force nearing 5000+ employees that run the show from start to finish. Every order delivered by Swiggy’s fleet of over 1,20,000 Delivery Executives, the largest in India, ensures a host of customer-centric features, while ensuring we provide unparalleled convenience for our customers. 

 

 

 

 

Description

 

  • Liaising and networking with a range of stakeholders including alliance partners, colleagues, suppliers and other internal stakeholders;
  • Planning, developing and implementing effective alliances for new customer acquisition
  • Monitoring ongoing campaign results against expected, and take necessary corrective actions to achieve targets
  • Maintaining and updating customer databases, alliance tracker
  • Working with the creative team to ensure timely delivery of creatives for campaigns
  • Evaluating marketing campaigns and monitoring competitor activity;
  • Partnering with the external creative agencies and internal design team for conceptualization and implementation of plans, including but not limited to planning activities & work with the Creative agencies to deliver marketing material
  • Focussing on network and stakeholder management, and therefore following up with Business partners/ Channels/ Agencies in order to deliver.
  • Partnering commercial team in managing the brand support budget and ensuring that brand spends across activities are within the overall agreed support budget
  • Generating MIS for monitoring progress on various business metrics and activities for which marketing is accountable
  • Getting consumer / market feedback on ideas/ communication under development and recommend improvements / changes to drive better market shares, and also assist the marketing manager on consumer in sighting projects

 

Person should have:

 

  • Strong team coordination & leadership skills with ability to coordinate across functions and organizations and ensure the brand’s agenda is carried out
  • Basic analytical capabilities
  • Persistence and patience to work with multiple stakeholders across functions, to get work done

Apply for the job

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