Marketing - Product Marketing (Europe) at Plaid Technologies
United Kingdom
At Plaid, our mission is to empower innovators by delivering access to the financial system. Since 2012 we've helped tens of millions of consumers live a better financial life and over a thousand customers build a new financial future. Our customers range from startups like Stripe, Coinbase and Square to Fortune 500
enterprises like American Express. Founded in 2012, Plaid has raised $300M of capital from major venture
capital firms such as Kleiner Perkins, Andreessen Horowitz, Index, Spark and NEA, as well as global financial
institutions such as Goldman Sachs and Citi. But we’re just getting started.
 
The Marketing team at Plaid is looking for a Product Marketer for Europe (based in London) with experience
bringing widely-adopted, developer and/or fintech products to new markets. Your goal is to build our European brand and customer base.
 
You’ll own the go-to-market strategy for product launches, product positioning, and collect customer feedback to influence the roadmap. You’ll also be responsible for all local marketing efforts including optimizing customer acquisition channels, hosting local meetups, and more.

What excites you

    • Becoming an expert in our products and roadmap to clearly communicate them externally
    • Managing product launches and feedback, collateral development, and external communication
    • Deeply understanding a market and helping products scale across channels
    • Partnering with Product, Design, Sales, Growth, and Support teams to drive adoption and usage of our products
    • Working closely with the Product team to understand and influence roadmaps

What excites us

    • Demonstrated track record in managing product launches, preferably in new markets
    • Ability to craft compelling messaging for both technical and non-technical audiences
    • Ability to thrive in a fast-paced, high-growth environment where scrapiness and resourcefulness are important
    • You know the financial services and fintech ecosystem in the UK and across Europe

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