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TITLE

 

VP of Marketing

COMPANY

 

Neocis

LOCATION

 

Miami, FL, US

Description

Neocis is a venture-backed start-up company in Miami, FL developing the next generation of robotic surgery systems. Neocis received FDA clearance for the first robotic guidance system in the dental industry, and the team has a successful track record in robotic surgery. It is a ground-floor opportunity to build a marketing team for a high-tech company that is poised to revolutionize surgery.

Neocis is looking for a VP Marketing to be lead the marketing team and contribute significantly to the expansion of the marketing efforts. This will include primarily downstream marketing duties in a lean, fast-paced start-up environment.

Responsibilities include:
  • Develop marketing materials to reach private practice clinicians through conferences, study clubs, and company events
  • Working with private practices to develop practice management materials so the clinicians can educate their patients and market to their referrals
  • Develop and implement a cohesive marketing plan to increase brand awareness
  • Build relationships with media and stakeholders through creative PR strategies
  • Track all marketing campaigns and improve through data-driven approach
  • Conduct market analysis to identify challenges and opportunities for growth
  • Develop direct-to-consumer strategies
  • Establish clinical evidence road map
  • Attend conferences to promote the system and keep up with the industry
Qualifications:
  • MBA in marketing or equivalent
  • 10+ years of experience in private practice marketing (dental, dermatology, cosmetic surgery, or equivalent)
  • Experience working with complex, high-tech devices
  • Team player with excellent communication skills, both written and verbal
Additional desirable skills and experience include:
  • Experience with direct-to-consumer marketing campaigns
  • Experience with robotic surgery marketing
  • Experience in the dental implant industry
  • Familiarity with FDA regulations 
  • Start-up experience

Apply for the job

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